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Angie NIkoleychuk

Angie Nikoleychuk

Psychology, Technology, & Marketing

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Decision Making / Marketing / Psychology

Consumer Psychology Cheat Sheet: 3 Steps to Identify Customer Types and the Info They Seek

Consumer Psychology Cheat Sheet: 3 Steps to Identify Customer Types and the Info They Seek

To understand what information works best for your target market, you must know when customers use each information type and why. Here’s how to figure that out.

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Consumer Psychology Human Behavior Learning Music Writing

Latest Musings

  • Intent Is Messy: Why Classifying Search Intent Is Harder Than Ever (And What To Do Instead)
  • The AI Effect: How ChatGPT and Gemini Are Changing Search
  • Behaviour-Based SEO KPIs: How to Turn Behavioral Signals Into SEO Wins
  • Rethinking SEO With Behavioural Science [eBook]
  • Music, Lyrics & Brain Structures
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